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SWOT


S-Stregnths 

 W-Weakness

 O-Opportunities

 T- Threats 

 This article talks about how to identify your strengths and weakness. In order to build a brand you need to be able to identify your strengths and weaknesses.   SWOT can be used to help you when you have a business or when you are searching for a job. SWOT can be used to help you figure your opportune and threats. 

Personal Branding  
Creating your own personal brand is like product branding.  The goal of creating your own brand is to be different from everyone else's brand. What make your brand different. What makes you brand stick out? What makes your brand better than there brand.  In the article she give 101 steps to help you with your personal Branding. 

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